Smart Pop Reinvents the Movie Tie-In
The Girl Who Was on Fire – Movie Edition gives Hunger Games fans movie opinions from their favorite YA authors within days of film premiere
In January 2012, Smart Pop released The Girl Who Was on Fire – Movie Edition, an updated edition of their popular anthology of 16 bestselling Young Adult authors writing about the Hunger Games series. On March 23, 2012, the film The Hunger Games, starring Jennifer Lawrence, hits theaters—and one week later, Smart Pop will provide e-book buyers with those YA authors’ thoughts about the film.
Excitement is highest just before and just after a movie’s release—but traditional publishing can be at a severe disadvantage in trying to answer the latter. “To have print copies of The Girl Who Was on Fire – Movie Edition available and in stores for the film release in late March, we needed to finalize the files—and the information in them—back in December,” said Smart Pop editor-in-chief Leah Wilson, also the book’s editor.
“With our book, we envisioned e-book buyers being able to read the book while waiting for the movie, then pick up their e-reader of choice after they see the film and find fresh content there waiting for them—all as part of a single book package, and a single purchase.
“We see this kind of time-sensitive ‘update’ as a potentially key part of the e-book’s future.”
Smart Pop is also pushing the e-book envelope with The Girl Who Was on Fire – Movie Edition by offering a second e-book product, aimed at readers who bought the first edition of the book: a “Booster Pack” that includes only the new content found in the Movie Edition, including the delayed delivery movie-related content.
Smart Pop is the pop culture imprint of Dallas-based independent publisher BenBella Books. Our mission is to publish smart, fresh nonfiction titles on television, books, and film. You can find more online at Smartpopbooks.com.
Title: The Girl Who Was on Fire – Movie Edition
Editor: Leah Wilson
Contributors: Jennifer Lynn Barnes, Mary Borsellino, Sarah Rees Brennan, Terri Clark, Bree Despain, Brent Hartinger, Adrienne Kress, Sarah Darer Littman, Cara Lockwood, Jackson Pearce, Diana Peterfruend, Elizabeth M. Rees, Carrie Ryan, Ned Vizzini, Lili Wilkinson, Blythe Woolston
Publisher: Smart Pop (An Imprint of BenBella Books), distributed by Perseus Distribution
Publication: January 17, 2012, $12.95 (CAN $15.00), Trade Papberback ISBN: 9781936661589, E-book ISBN: 9781936661596
Juvenile Non-Fiction, 304 pages, 5 1/2 x 8 1/4
Available at bookstores everywhere and through Perseus Distribution
Toll-free number for orders only: